Townsville
North Queensland’s Booming Regional Hub
Townsville stands as North Queensland’s economic and employment powerhouse. A city defined by opportunity, stability, and forward momentum. With strong rental demand, accessible property prices, and one of the most diverse regional economies in Queensland, it offers investors a solid foundation for both income and long-term capital growth.
Unlike purely tourism-driven markets, Townsville’s economy is anchored by key industries such as healthcare, education, defence, and resources. This diversity creates steady local demand and a dependable tenant base, while major infrastructure projects continue to attract new residents and investment into the region.
At The Buyers Co. we’ve worked extensively in the Townsville property market, helping clients identify high-performing assets in both established suburbs and growth corridors. Our deep understanding of local dynamics from rental trends to infrastructure impact means we can guide buyers toward opportunities that match their goals with precision and confidence. Whether you’re seeking a stable investment or aiming to expand your portfolio, we make sure every decision is informed and strategic.
Quick Market Insights
Population Growth: Townsville’s population grew from 192,768 in the 2021 Census to an estimated 204,541 (June 2024), reflecting strong, consistent regional growth.
Economic Expansion: The city’s economy produces a Gross Regional Product of $15.34 billion, accounting for nearly 3% of Queensland’s total economy.
Employment Stability: Anchored by healthcare, defence, and education, Townsville’s employment base continues to grow, supporting long-term housing demand.
Tourism Contribution: While not solely reliant on tourism, Townsville still attracts millions of visitors annually complementing its strong local rental market.
Infrastructure Growth: Major projects such as the Lansdown Eco-Industrial Precinct and RAAF Base upgrades are driving new opportunities and strengthening regional connectivity.